‘Lucky Chance Diner’ pop-up store in Brooklyn to celebrate the Maison’s fragrance launch

How often have you thought, “Man, I want to eat some Chanel’s.”? So now is your chance. The Chance Eau Fraîche perfume is being launched, therefore the Parisian luxury fashion business is opening a cafe in Williamsburg, Brooklyn, but not to serve greasy food. It features all the hallmarks of the classic Chanel store and is decorated in soft pinks and greens. The nearby first Chanel Fragrance and Beauty Boutique, which just opened, is also celebrated at the restaurant. The Chance Eau Fraîche, which was composed by Olivier Polge, will be available in many variations at the Lucky Chance Diner pop-up.

More options than merely floral versions of the perfume are available to guests. Interactive activities, a vending machine designed to look like Chance, photo opportunities with a life-size Chance bottle, and classic diner-style snacks and treats are all available. The public can visit the experiential pop-up concept with a retro theme from September 8 to September 10. According to Chanel’s Barbara Menarguez, General Manager of Fragrance and Beauty, “The Chance universe is very joyful, optimistic, and colorful.”

“The scent itself exudes a chic lightness. We adore designing events that educate, entertain, and inspire our customers about the world of Chanel scent. Williamsburg is a fantastic location to bring unique Chanel experiences to life for a new generation of Chanel fragrance and beauty customers. Reservations can be made on Chanel’s website and are not required to participate in the experience.